Statistics show that last year 46% of emails were opened on a mobile device. And that number is growing. This means that email design should always start with mobile first. SCCCU has a unique and brightly colored logo, but these colors can be blinding when read on a tiny screen. My strategy for their email marketing is simple: Bold chunks of color, used sparingly and contrasted with lots of white space. Larger fonts, and wider line spacing also make reading easier for mobile.